For this week’s #wevegotMailSunday news from SM, The Enclave Alabang, Pepsi, Acer and ASUS ROG. Check out the news from the brands below.
SM Supermalls wins “Shopping Centre of the Year” award in Ph Best Brand Awards
SM Supermalls was presented with the prestigious ‘Shopping Centre of the Year’ award in the first edition of the Philippines Best Brand Awards, at the recently concluded awarding ceremonies last June 8, held at Dusit Thani Hotel.
Accepting the award on behalf of SM Supermalls was its Chief Operating Officer Steven Tan. “We owe our success to our customers and partners who continue to support and trust the SM brand. This achievement motivates us to further innovate and to strive harder in bringing bigger and better activities and brands to the SM malls,” Tan said.
From its first shoe store in Carriedo, Manila, opened by Henry Sy, Sr. in 1958 – the SM brand has come a long way as it celebrates its 60th anniversary this year. From a one-store operation, the brand grew to provide people with a range of shoes and clothes among others at The SM Store, their daily needs at SM Markets; affordable homes through residential condominiums of SMDC; and family fun experiences at SM Supermalls.
The Philippines Best Brand Awards recognize and celebrate outstanding brands and marketers who have achieved extraordinary success from effective and innovative marketing practices in the country. Held to promote marketing excellence and foster marketing awareness in the professional community, the Awards aim to disseminate and educate the industry on the importance of branding in the Philippines.
Living the dream at The Enclave Alabang by Filigree
Investing in an upscale residential development invokes careful planning and decision making. It may be the first big venture for the family, so there are many crucial things to consider.
Paolo Cayton and Elsandra Neri Dagondon-Cayton, a young, successful couple with a growing family, thought things over when they were choosing their own home. After judicious research and comparison of various development projects, the many superior qualities of The Enclave Alabang by luxury real estate brand Filigree easily met their criteria. They are now among the proud and satisfied property owners at The Enclave Alabang.
The Enclave Alabang is in an unrivaled upmarket location along the primary Daang Hari Road, allowing for ease of access via major thoroughfares like the South Luzon Expressway (SLEX), Skyway, and the Muntinlupa-Cavite Expressway or MCX, was the winning feature for the couple.
“She’s from the south, I come from the north,” says Paolo. “Makati, where I work, is closer to The Enclave Alabang. I don’t have to worry about the heavy traffic anymore!” Adds Elsandra, “The deciding factor was really the location, which is close to my work and my daughter’s school.”
The Enclave Alabang sits in 10.5 hectares of low-density, verdant environs, which also attracted the Caytons to the project. Forty percent of The Enclave Alabang is generously dedicated to lush, open spaces, which is even more highlighted with the development’s distinctive tropical modern design architecture. Its centerpiece is the Central Park, which boasts of rich flora, a mini man-made lagoon with calming waters, and a watch tower. This masterfully landscaped focal point offers a children’s playground, ample seating areas, and an expansive green space for outdoor activities like biking, jogging, and walking—perfect for some quality time with the family.
“The mixture of modernity and nature is really welcome,” shares Paolo. “Where I come from, all the establishments are just concrete, so it’s nice to go home and feel that you’re not in the city.”
As The Enclave Alabang puts a premium on exclusivity and privacy, it takes pride in an intimate, close-knit community, which families with discerning tastes seek in a bustling metropolis.
It also helped that a world-class design team was behind The Enclave Alabang—award winning firms H1 Architecture, BUDJI+ROYAL Architecture+Design, and AECOM.
“Having renowned designers on board really gave us the assurance that what they show you on the AVP will really happen,” explains Paolo. “Designers have a reputation to live up to, and if it doesn’t happen, it’s their name on the line.”
The couple was also very much pleased with the relationship they have with the representatives of Filigree.
“Everyone was helpful. I didn’t have a hard time reaching them through phone or e-mail. The village manager is very helpful, too,” says Elsandra. “So far, everything matches the branding, of what Filigree stands for.”
No doubt, the Cayton family has clearly found their ideal community. With The Enclave Alabang’s exceptional location, masterplan, design, amenities and service, it continues to gain the trust of a highly-selective clientele desiring modern luxury developments that promise to deliver value for money.
To know more about The Enclave Alabang, visit www.enclavealabang.com.
PDRF, PCPPI to provide 20, 000-liter Water tanks for Marawi rehabilitation
Marawi is on its way to recovery. As the efforts continue to revive Lanao Del Sur’s capital after being ravaged by war, private institutions and government organizations are partnering to address the need for water of Maranaos and others in the area.
As the country’s major private sector driver and coordinator for disaster resilience, the Philippine Disaster Resilience Foundation (PDRF) linked with Pepsi-Cola Products Philippines Inc. (PCPPI) to provide the internally displaced people of Marawi with clean and safe water. PDRF tapped PCPPI to provide 12 cylindrical, 20,000-liter water tanks to various gravely affected barangays across the province. PCPPI will also partner with PDRF to conduct community training on water management and hygiene, as well as initiate various programs for the holistic, socio-psychological recovery of the Maranaos.
In full support of this partnership is Atty. Falconi Millar, Housing and Urban Development Coordinating Council Secretary General, who was present during the signing ceremony.
Millar also serves as Undersecretary of Task Force Bangon Marawi—the inter-agency task force group of the government dedicated to the recovery, reconstruction, and rehabilitation of Marawi and other affected localities.
“Much has been done by Task Force Bangon Marawi, yet much is still left to be done,” said Millar. “In the evacuation centers, we have 1,248 families as of last week while in ground zero about 10, 000 families are living there. There are about 12, 000 households who are currently home-based living with relatives, however they still want to return to their households. We are targeting the groundbreaking for the most affected area of Marawi for the last week of June. We are working double time.”
The Undersecretary underlined that PDRF was one of the first to send recovery teams to Marawi, and that with their partnership with PCPPI he sees an evolution of responsible corporate citizenship in the private sector.
“Everyone is being called to be a responsible corporate citizen. In trying times like these it now becomes a duty of every corporation to lend a helping hand,” Undersecretary Millar said.
The collaboration between PDRF, PCPPI, Task Force Bangon Marawi and the Lanao del Sur government helps mobilize the next phase of rehabilitation efforts in the war-stricken area, beginning with the need for water.
“Water is a critical need and a fundamental right,” said Butch Meily, President of the PDRF. “It’s been a year since the siege of Marawi, and until now more than 70, 000 families still have to live with the hardship brought about by the war. Today we are even more determined to turn the tide by providing them with the water they direly need.”
The PDRF implements an eight-cluster system model for private sector coordination aimed to provide a more robust platform for collaboration and interoperability with key partners in disaster preparation, response, and rehabilitation. PCPPI’s efforts fall under the Water and Sanitation cluster.
“This project will benefit the 12 most affected areas in Marawi, the biggest of which is Saguiaran,” said Meily. “Community consultations will continue to ensure the project’s viability, accessibility, and efficacy.”
“Marawi has always been one of the key communities that patronize and support our products and we have great stories of partnerships with PCPPI built throughout the years. This is why when PDRF approached us and asked for help to rehabilitate the city, we did not hesitate,” said PCPPI President, Samudra Bhattacharya. ” By providing access to clean water to the 12 evacuation sites, especially in this time of Ramadan, we hope for a renewed determination for the residents to pursue the rebuilding of the city.”
Also at the event was Lanao Del Sur’s Provincial Information Officer, Salma Jayne Alonto-Tamano. Millar reiterated the government’s relentless pursuit of rebuilding Marawi, returning it to its vibrancy.
“With Pepsi and PDRF’s partnership, it’s evident that a scarcity of care does not exist–they have answered the call to be responsible corporate social citizens, with PDRF running toward the fire to lend a hand. Today, we find Task Force Bangon Marawi isn’t an organization; it’s all of us pitching in to help,” said Meily.
“PCPPI’s help will not only quench the thirst, wash the hands and bodies of the affected community, but will also help them feel human again,” said Meily.
PDRF first worked with the bottling company last year for the donation and installation of 1,000 gasera lights and 500 solar street lamps in Marawi.
Acer Announces 15-inch Swift 5 Notebook Weighing Less Than 1 kg
Acer has announced its new Swift 5 notebook designed for users who want superb portability, solid performance, and a touch of style. With a 15-inch display, the elegant chassis weighs less than 1 kg (2.2 lbs), ideal for people always on the go. The Swift 5 is powered by Windows 10, the latest Intel® Core™ processors and features exceptional performance and battery life that lasts through the workday.
“There’s been great feedback on Acer’s amazingly light 14-inch Swift 5, and we are now pushing the limits with the 15.6-inch model,” said Jerry Hou, General Manager, Consumer Notebooks, IT Products Business, Acer Inc. “We’ve kept the weight under the 1 kg mark by using ultra-narrow bezels and a marginally larger chassis.”
The Swift 5’s Full HD IPS1 touchscreen features ultra-narrow bezels measuring just 5.87 mm (0.23 inches), giving it an incredible 87.6% screen-to-body ratio to maximize the viewing experience. The Swift 5 features Acer Color Intelligence™ technology, which dynamically adjusts gamma and saturation in real-time, optimizing screen color and brightness without clipping or over saturation, while Acer BluelightShield technology allows adjusting of the screen’s blue-light emission over extended periods of use.
The Swift 5 is constructed with advanced materials including ultra-light magnesium-lithium alloys for the top and bottom cover, and magnesium-aluminum alloys for extra sturdiness on the palm rest area. Thanks to the LED backlit keyboard, users can work effectively on the go all day and even at night.
Powered by the latest Intel® processors, the Acer Swift 5 offers an exceptionally fast and responsive experience with battery life that lasts through the workday. The Swift 5 features Intel® Wireless-AC 9560 which offers 2×2 802.11ac wireless Gigabit performance that enhances streaming, sharing, conferencing, and gaming experiences.
Up to 1 TB of SSD storage and up to 16 GB of DDR4 memory keeps the system fast and responsive, while connectivity is provided through one USB 3.1 Type-C Gen 2 port (10 Gbit/s data transfer, supporting power delivery and display output), two USB 3.1 Type-A ports (one with power-off charging functionality), an HDMI port, and an SD card reader. The Swift 5 supports Windows Hello through a fingerprint reader, allowing users to log in to their accounts faster and more securely.
Pricing and Availability
Exact specifications, prices, and availability will vary by region. To find out about availability, product specifications and prices in specific markets, please contact your nearest Acer office or retailer via www.acer.com.
The new Acer Swift 5 was unveiled today at the next@acer press event held in New York, where the company announced a range of new devices and solutions for gamers, creators, families, students and professionals. For more information, visit www.acer.com/nextatacer.
The ROG Chimera G703 Gaming Beast with the Latest Intel Core i9 Processor is Now Available in the Philippines in Select ROG Concept Stores
ASUS Republic of Gamers (ROG) the undisputed number one gaming brand in the country is proud to announce the availability of the much-awaited ROG Chimera G703 – The gaming beast with the world’s first ultra-responsive 144Hz laptop display, overclocked performance and now powered by the latest 8th Generation Core i9 Processor.
The New ROG Chimera G703 features the same most-loved bio-armor design with quad-vents as originally launched in 2017 but now feature more cores and more compute power. The G703 can be configured with up to a Core i9-8950HK processor, 64GB of ram, 2TB of HDD coupled with 512GB of PCIEx4 NVME SSD and a discrete Nvidia Geforce GTX1080 with 8GB DDR5X ram.
The ROG G703 truly embodies our endless strive for breaking limits and defying convention. By shifting design paradigms and employing a unique liquid crystal mix, ROG is the first gaming brand to introduce an ultra-responsive 17.3-inch Full HD IPS-level display with a 144Hz refresh rate to its laptops and paired with a 100% sRGB IPS Panel and G-sync. On the keyboard side, each individually backlit key now features ASUS RGB Aura Sync so you can sync it with other products from the company which are compatible with the Aura SDK.
Moreover, the ROG G703 include a new 12V fan for higher fan speed and 45% better airflow, matched with thicker fins for better air flow resistance. The ROG G703 is fearsomely powerful — and made for the sole purpose of pushing performance limits. Its overclocking capabilities allow you to play AAA games at maxed-out settings, as the rugged Bio-Armor-inspired chassis houses an efficient cooling setup that’s able to increase system lifespan and provide stability during graphically-intensive gaming sessions — creating an uncompromising hybrid-gaming powerhouse!
AVAILABILITY AND PRICING
ROG G703 CHIMERA
|Model Name||LCD||LCD TYPE||CPU||RAM||STORAGE||GPU||SRP|
|G703GI-E5077T||17″ FHD||IPS 144HZ||i9-8950||64G||2TB+512G PCIE||GTX1080 8GD5X||249,995|
|G703GI-E5057T||17″ FHD||IPS 144HZ||i9-8950||32G||1TB+512G PCIE||GTX1080 8GD5X||229,995|
The powerful ROG G703 Chimera is now officially available in ROG Concept Store, 4th Floor, Cyberzone, SM Megamall and ROG Concept Store, 2nd Floor, Cyberzone, SM City Cebu.
That’s it for this Sunday! Till next Sunday again. Pasok nanaman bukas.
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