Kenneth Cobonpue, David Guison and Arisse De Santos for ASUS #ZenLooks

With the ongoing regional competition for the new design and style of ZenFone 2 case, ASUS Philippines had joined forces with world famous industrial designer Kenneth Cobonpue.  In addition, trendsetters David Guison and Arisse de Santos were also part of the team.

ASUS Philippines, together with the elite trio aims to encourage Filipinos to display the vast beauty of local culture and the unique eye for design, for the #ZenLooks competition.

Kenneth Cobonpue, an internationally acclaimed and multi-awarded industrial designer, together with David Guison and Arisse de Santos both style gurus are on a mission in calling Filipinos to take part in this competition.  They are to submit original designs for the ZenFone 2 inspired by the rich Filipino culture.

 

Kenneth Cobonpue - Influencer ZenFone Case

Nature’s most captivating hues inspire Cobonpue

Still fresh from the recently concluded APEC 2015, wherein he received accolades for the outstanding venue design, Cobopue concentrated on the different shades and shapes of nature as the theme of his designs.

On partnering with ASUS Philippines for the competition, he says, “I feel humbled to be a part of a global movement that allows Filipinos to express their creative identities through a personal must-have that accompanies them in their day to day. Our mobile phones, and what we do with them, say a lot about who we are and what we love.

Admitting his personal affinity for the ZenFone 2, he declares, “It’s the perfect phone for this campaign. As a designer, the ZenFone 2 allows me to express my personal aesthetic. It’s very important that a device latches on to its owner’s views. And as for its performance, I like that it doesn’t compromise speed and promises such a rich photography experience for anyone who appreciates style.

He concludes, “#ZenLooks is consistent with my personal advocacy of creating original and unique designs while promoting local culture. It’s a collaborative effort between the ASUS team and aspiring artists to produce an art piece inspired by the Philippine’s iconic elements.

 

David Guison - Influencer ZenFone Case

Guison pays tribute to one of Ilocos Norte’s most scenic spots

Since the Philippines has a wide array to offer in terms of beauty and travel experiences, he focused on the Kapupurawan rock formation found in Ilocos Norte, as one of his favorite spots, for his case design.  As a travel enthusiast, he reveals, “I always feel the need to document everything, so this image is a note to myself that there are 7,107 islands in the Philippines to explore.

Having previously worked with ASUS as an intern, Guison shares, “I am very honored to be working with ASUS again as I have a deep appreciation for the brand. The ZenLooks campaign inspired me so much as well since I love travelling and capturing everything – which also makes the ZenFone 2, with its superb camera, a great phone match for the campaign.” And with his many blog followers, this stylephile is likewise excited to encourage others to express their own brand of creativity through the competition. “My readers are very talented and they have a keen eye for style, so I’m sure they will rock this design contest by ASUS. Plus, it’s not every day you get to collaborate with such an established brand.

 

Arisse de Santos - Influencer ZenFone Case

It’s a play of watercolors for de Santos

For the lifestyle blogger, de Santos turned on to her love for watercolors in her ZenFone 2 case design. Commenting on the strong platform the competition provides for creative self-expression, de Santos says, “#ZenLooks is a great springboard for Filipinos to showcase their skills and creativity, not to mention pay tribute to the beauty of our country for the whole world to see. It also doesn’t hurt that they’re encouraged to do this with the ZenFone 2, which is classy and sleek and can match any personality or mood.

She encourages her readers to add their personal touch to their case designs. “Envision what you want for the final look, and embrace the opportunity to use your creativity to show everyone why the Philippines is worth experiencing.

Road to #ZenLooks: Incredible Catwalk featuring Kim Jones

Following a global introduction that launched an exciting design partnership with Italian vlogger and YouTube personality Marzia Bisognin (better known as her handle “CutiePieMarzia”), #ZenLooks likewise took off with a regional prelude highlighting a collaboration with Filipina-British fashion icon Kim Jones, which saw the popular blogger and style connoisseur going on a whirlwind 7-photo sartorial journey across seven countries in Southeast Asia in seven days with ASUS to unravel the region’s ultimate fashion story using the ZenFone 2.

Cobonpue, Guison, and de Santos all laud ASUS’ choice of Jones as the campaign’s regional ambassador. “Kim Jones as a style icon seamlessly displays what it means to travel in style. She reflects the caliber and passion of this beautiful campaign.” Guison agrees: “Kim has consistently produced quality content for her brand and she outdid herself yet again with this campaign. I enjoyed following her adventures with the ASUS team. One day they were in the busy mosques of India, the next day they were in the floating markets of Vietnam. It was exhilarating!” De Santos adds: “Her classy and sophisticated style sense makes her the perfect fit for the Incredible Catwalk.

ZenLooks Week 2 Winner- Marc Ray Libunao ZenLooks Week 1 Winner- Warren Carlo Trinidad

Over 4,000 design submissions from the Philippines so far

With the elite trio of Cobonpue, Guison, and de Santos spearheading the campaign, ASUS Philippines Marketing Manager Jamie Zaldivar is thumbs up that the competition will have see a major representation of Filipino creative minds.

To date, we have already received over 4,000 amazing case design submissions from the Philippines,” she says. “We have always experienced great support from Filipinos every time we launch global and regional campaigns, and this is certainly no different. It’s a great testament of how we as a people are passionate about being part of a creative movement.

With the competition nearing to its close, Zaldivar still calls on Filipinos to be creative and take part of the event. “Not only will you get to express yourself and your love for your country – you’ll also get to share it with the world. Plus, awesome prizes from ASUS Philippines are up at stake.” These include a ZenFone 2 deluxe (worth Php17,995) and the limited edition case designed by CutiePieMarzia for weekly winners; and, if chosen as the Grand Winner, the chance to collaborate with the ASUS design team to have his or her winning case design manufactured.

Zaldivar concludes, “We hope that Kenneth, David, and Arisse’s designs will inspire other Filipinos to keep the entries coming. We are so excited to have these three onboard as together, they represent and advocate the best of Filipino design, style, and culture, culled from their individual perspectives and experiences.

Deadline for submission for the #ZenLooks design challenge is December 6. To join and create your entry, visit the #ZenLooks Facebook Application at https://asuscampaign.com/zenlooks/ph/.


 

About the ZenFone 2

The ZenFone 2 delivers a world-leading photography experience and a powerful all-round performance, all while looking luxuriously stylish. It packs:

  • A 13MP/5MP PixelMaster Camera that captures stunning, high resolution photos with zero shutter lag.
  • Industry-leading Low Light mode to capture up to 400% brighter photos at night, or in low-light, without a flash.
  • Real Tone flash to ensure warm skin tones and accurate color.
  • Backlight (Super HDR) mode to capture vivid, evenly-exposed photos in challenging backlit scenes, ensuring
    foreground subjects stand out clearly and are free of shadows.
  • Selfie Panorama to capture wider angel selfie photos, allowing group shots.
  • For those seeking fine-grained control over camera settings like ISO, shutter speed and more, Manual Mode offers users a DSLR-like experience right on their smartphone.
  • A gorgeous all-new ergonomic design with a bright 5.5-inch Full HD IPS display.
  • A super-fast 2.3GHz 64-bit Intel Atom processor with 4GB RAM and 4G/LTE connectivity.

AVAILABILITY

Zenfone 2 is available in all authorized resellers nationwide. Please contact your local ASUS representative for further information.

Specifications:

Product Name

Zenfone 2

ZenFone 2 Deluxe

Special Chamelon Dual Color Back Cover

Model

ZE551ML

ZE551ML

ZE551ML

ZE551ML

Operating system

Brand-new ASUS ZenUI with Android 5.0 Lollipop

Brand-new ASUS ZenUI with Android 5.0 Lollipop

Processor

64-bit Intel Atom Z3560 Quad Core Processor (Running at 1.8GHz)

64-bit Intel Atom Z3580 Quad Core Processor (Running at 2.3GHz)

64-bit Intel Atom Z3580 Quad Core Processor (Running at 2.3GHz)

64-bit Intel Atom Z3580 Quad Core Processor (Running at 2.3GHz)

Display

5.5-inch, 1920 x 1080 (Full HD), 403ppi IPS Display with Gorilla® Glass 3

inch, 1920 x 1080 (Full HD), 403ppi IPS Display with Gorilla® Glass 3

Network standards

HSPA+ UL:5.76Mbit/s/DL:42Mbit/s ,

HSPA+ UL:5.76Mbit/s/DL:42Mbit/s ,

DC-HSPA+ UL:5.76Mbit/s/DL:42Mbit/s

DC-HSPA+ UL:5.76Mbit/s/DL:42Mbit/s

LTE speed: Category 4 maximum:  UL: 50Mbit/s/DL:150Mbit/s

LTE speed: Category 4 maximum:  UL: 50Mbit/s/DL:150Mbit/s

2G

EDGE/GPRS/GSM: 850/900/1800/1900

EDGE/GPRS/GSM: 850/900/1800/1900

3G

WCDMA (WW)

WCDMA (WW)

850/900/1900/2100

850/900/1900/2100

LTE

2100MHz(1)/1900MHz(2)/1800MHz(3)/1700MHz AWS(4)/850MHz(5)/900MHz(8)/ 1800MHz(9)/ 800MHz(18)/ (850MHz)(19)/700MHz(28)

2100MHz(1)/1900MHz(2)/1800MHz(3)/1700MHz AWS(4)/850MHz(5)/900MHz(8)/ 1800MHz(9)/ 800MHz(18)/ (850MHz)(19)/700MHz(28)

FDD-LTE: (WW)

FDD-LTE: (WW)

Memory and storage

16GB

expandable up to 128GB via MicroSD

32GB

expandable up to 128GB via MicroSD

64GB expandable up to 128GB via MicroSD

128GB MLC and expandable up to 128GB via MicroSD

LPDDR3 2GB RAM

LPDDR3 4GB RAM

LPDDR3 4GB RAM

LPDDR3 4GB RAM

Wireless

802.11ac, Wi-Fi Direct, Bluetooth 4.0, NFC

802.11ac, Wi-Fi Direct, Bluetooth 4.0, NFC

802.11ac, Wi-Fi Direct, Bluetooth 4.0, NFC

802.11ac, Wi-Fi Direct, Bluetooth 4.0, NFC

Location

GPS/GLONASS/QZSS/SBAS/BDS

Battery

3000mAh lithium-polymer with

3000mAh lithium-polymer with

3000mAh lithium-polymer

3000mAh lithium-polymer

Optional 18W BoostMaster fast-Charging adapter

18W Adapter with BoostMaster fast-Charging technology

18W Adapter with BoostMaster fast-Charging technology

18W Adapter with BoostMaster fast-Charging technology

Boost Master

Yes

Yes

Yes

Yes

(Support with 18W Boost Master Adapter)

(Support with 18W Boost Master Adapter)

(Support with 18W Boost Master Adapter)

(Support with 18W Boost Master Adapter)

Hard Bundle Adapter

7W Adapter

18W Boost Master Adapter

18W Boost Master Adapter

18W Boost Master Adapter

Dimension  Weight

152.5 x 77.2 x 3.9mm~10.9mm / 170g

152.5 x 77.2 x 3.9mm~10.9mm / 170g

SRP

PHP 9,995

PHP 13,995

PHP 14,995

PHP 17,995

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